Cooper Denton
Modern website design and social media rebranding for a Knoxville-based realtor.
Innovative
Branding
The Cooper Denton project involved crafting a sleek, modern website and executing a comprehensive social media rebranding initiative to position him as a top-tier realtor in Knoxville.
Our work began with an in-depth consultation to understand Cooper’s target clientele and market. Leveraging this research, we developed two distinct website prototypes, each tailored to highlight his expertise and the unique value he offers as a local realtor.
We built a stunning, MLS-integrated website designed to showcase properties with detailed information on listings, neighborhoods, and local amenities. To elevate the experience, we incorporated drone footage of various communities, providing an immersive look into the Knoxville market.
Beyond the website, we rebranded Cooper’s social media presence with a fresh strategy aligned with his professional goals. This included a full audit, refreshed branding, and a three-month content plan. The campaign featured engaging posts, captivating Instagram Stories, and tailored copy to connect with his target audience. Highlights included top-performing real estate reels, one of which reached over 40,000 views, significantly increasing engagement and followers.
The end result was a modernized brand presence and a digital platform that not only attracted prospective buyers but also solidified Cooper’s reputation as a leading Knoxville realtor.
